While going from zero to a forecasted $100m in revenues in fiscal 2017 largely under your own steam (it sold a minority stake to VMG Partners in 2013) is no mean feat, tying the knot with Hormel will propel Justin’s nut butter into CPG’s major league,...
Hormel Foods – which owns the Skippy peanut butter brand – has struck a deal to buy Boulder-based nut butter brand Justin’s in a $286m deal that will help Hormel attract a "younger, more health conscious on-the-go millennial consumer."